AI Takes Center Stage at Arabian Travel Market 2025: Why You Shouldn’t Miss This Transformational Moment | Tourismag.com
Arabian Travel Market (ATM) 2025, the Middle East’s premier travel and tourism event, is gearing up to offer more than just networking and business deals this year. From April 28 to May 1, the Dubai World Trade Centre will host some of the most forward-thinking minds in Artificial Intelligence (AI), offering attendees an unprecedented glimpse into how this powerful technology is reshaping the global travel landscape.
Under the theme “Transforming Travel Through Innovation”, the 2025 edition of ATM is set to be a pivotal moment for industry professionals seeking to understand and harness AI. From streamlining operations to enhancing customer journeys and personalizing experiences, AI is no longer a buzzword—it’s fast becoming the backbone of the travel ecosystem.
AI Thought Leadership from the World’s Top Minds
Headlining this year’s program is none other than Cassie Kozyrkov, the former Chief Decision Scientist at Google and now CEO of Kozyr. Known for her groundbreaking work in ‘Decision Intelligence’ and for leading Google’s internal AI-first transformation, Kozyrkov will take the main stage on the opening day for a keynote session titled “AI Adoption: From Buzzwords to Business Strategy.”
Her session promises to unpack the myths surrounding AI and offer concrete strategies that travel businesses can adopt today to future-proof their operations. From guiding major global brands like NASA, Meta, and Gucci, to delivering talks at the World Economic Forum and the United Nations, Kozyrkov brings unmatched clarity and inspiration to a subject that is often misunderstood.
There is a lot of hype around AI, but it can sometimes be difficult to separate fact from fiction,” Kozyrkov said ahead of the event. “At ATM 2025, I look forward to helping the industry cut through the noise and truly understand where the real opportunities—and risks—lie.”
A Platform for Visionaries
In addition to Kozyrkov, ATM 2025 will feature futurist John Duffield and Paul Griffiths, CEO of Dubai Airports, among other global leaders. Discussions will dive deep into the role of AI across all facets of tourism—from predictive data analytics and operational automation to intelligent customer service systems and sustainable destination management.
According to Statista, AI and machine learning have represented nearly two-thirds of global tech investment deals by travel and mobility companies since 2020, underscoring the sector’s growing commitment to innovation.
Why This Is a Must-Attend for Tourism Professionals
Curtis also noted that across the exhibition floor, attendees can explore the latest in smart booking platforms, automated content creation tools, and advanced data systems—technologies that are already redefining how tourism is designed and delivered.
Don’t Miss the Future of Travel
Whether you're a destination marketer, hotelier, airline executive, or tech entrepreneur, ATM 2025 presents an unmissable opportunity to engage with the future of travel firsthand.
AI is no longer on the horizon—it’s here, and it’s transforming the way we move, connect, and explore. And there’s no better place to witness this evolution than Arabian Travel Market 2025 in Dubai.
Mark your calendar: 28 April – 1 May, Dubai World Trade Centre. Be there to see how travel’s next chapter is being written.
CEO of Tourismag.com - Donia's passion for the tourism sector and robust entrepreneurial drive have propelled her to establish herself as an esteemed expert in Digital Destination marketing. She has achieved this by developing and overseeing digital solutions that consistently challenge the limits of innovation in Destination marketing.
