Oman, often referred to as the hidden gem of the Arabian Peninsula, is a destination that effortlessly weaves natural beauty, rich history, and warm hospitality into an unforgettable experience. In an exclusive conversation with Hashil Al Mahrouqi, CEO of the Oman Tourism Development Company (OMRAN Group), the essence of Oman as a must-visit destination comes alive.
A Tapestry of History and Natural Beauty
Oman’s landscapes are as diverse as they are breathtaking. From the azure waters of the Arabian Sea to the rugged peaks of Jebel Akhdar, every corner of the country tells a story.
Oman is truly a place of variety. Whether you’re drawn to ancient forts, UNESCO World Heritage sites, or dramatic natural wonders, the Sultanate offers an unmatched blend of experiences."
shares Al Mahrouqi.
For history enthusiasts, Oman boasts five UNESCO sites that preserve its storied past, including the Frankincense Trail and Bahla Fort. Meanwhile, adventurers can explore valleys, towering mountains, and pristine beaches. Wadi Shab, with its emerald pools, and the vast expanse of the Wahiba Sands desert are just two examples of Oman’s stunning natural diversity.
A Haven for Thrill-Seekers and Food Lovers
Oman is also a haven for outdoor enthusiasts.
Our landscape offers opportunities for extreme sports, hiking, and climbing. There’s something for everyone, whether you’re seeking an adrenaline rush or a tranquil escape into nature."
explains Al Mahrouqi.
For those drawn by culinary curiosity, Oman’s cuisine offers a rich sensory journey. Traditional dishes like shuwa (slow-cooked lamb) and halwa (a sweet delicacy) showcase the influence of centuries-old trade routes, blending spices and flavors unique to the region. Dining in Oman isn’t just a meal—it’s a cultural immersion.
The Heart of Omani Hospitality
Perhaps Oman’s greatest treasure lies in its people.
We pride ourselves on our hospitality. Visitors aren’t just tourists—they are our guests. Respect and warmth are at the heart of our culture, and we love sharing our traditions with the world."
This welcoming spirit is reflected in OMRAN Group’s initiatives, which aim to enhance tourism while preserving Oman’s heritage. From developing world-class hotels and resorts to supporting local communities, the organization’s work ensures that Oman remains a destination of authenticity and sustainability.
Oman: An Invitation to Explore
For those seeking a destination that harmonizes history, adventure, and genuine hospitality, Oman stands as a beacon.
We invite everyone to experience the diversity and beauty of our land.
Oman is not just a place to visit—it’s a place to connect, to immerse, and to create lasting memories."
concludes Al Mahrouqi.
Oman invites you to explore its story. Whether for a weekend escape or an extended journey, the Sultanate promises an experience like no other—one that lingers long after you leave.
